A well organized web site will increase it’s usability resulting in your visitors staying on your site longer and coming back more frequently. First I’ll go over site structure and then discuss a few other items that can help a site appear more organized.
Overview of Site Structure
The main page of your site, also referred to as the home or index page, is the first page visitors will see when going to your domain. On this page there should be navigation linking to each of the major subpages of your site. These navigation links can be either text links or image buttons. For example, imagine a fictional company who wants a web site as a sort of online brochure. They have 3 products to sell, they don’t want to sell them online, but would like detailed information about each of them to be available on their site. They also want an About Us, a Contact Us, and a Photos page. A products page could be set up that gives an introduction about their products, and then links to 3 separate pages each of which describes one of the products in detail. The main page could be referred to as level one, the Our Products, About Us, Contact Us, and the Photos page as level 2, and each of the individual product pages as level three. See diagram below.
